Handbook of Sports and Media

封面
Arthur A. Raney, Jennings Bryant
Routledge, 2009年3月4日 - 654 頁

This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers into one quintessential volume, defining the full scope of the subject area. Editors Arthur Raney and Jennings Bryant have recruited contributors from around the world to identify and synthesize the research representing numerous facets of the sports-media relationship.

As a unique collection on a very timely topic, the volume offers chapters examining the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media. Unique in its orientation and breadth, the Handbook of Sports and Media is destined to play a major role in the future development of this fast-growing area of study. It is a must-have work for scholars, researchers, and graduate students working in media entertainment, media psychology, mass media/mass communication, sports marketing and management, popular communication, popular culture, and cultural studies.

 

內容

Dedication
Thomas F Scanlon
A Modern Institution
Sports Content on U S Television
Wayne Wanta
The Coverage of Sports on Radio
Broadcast Television and the Game of Packaging Sports
The Coverage of Sports on Cable
Why We Watch and Enjoy Mediated Sports
The Causes and Consequences of Sport Team Identification
Sport Violence and the Media
Televised NFL Games the Family and Domestic Violence
Walter Gantz Samuel D Bradley and Zheng Wang
Exploring the World of Virtual Sports Gaming
Sport Marketing and Media Converge in Cyberspace
Key Issues Phases and Trends

Chris Wood and Vince Benigni
Critical and Empirical Perspectives
Alternative Media versus the Olympic Industry
Media Coverage of the Soccer World Cup 1974 to 2002
Women and the Media
Examining
Sports Economics and the Media
Lance Kinney
Sport the Media and the Construction of Race
Andrew Grainger Joshua I Newman and David L Andrews
Playing Like a Girl
Daniela BaroffioBota and Sarah BanetWeiser
A World of Criminals or a Media Construction? Race Gender Celebrity
Davis W Houck
NonCoverage of an Athletic Paradox
Subject Index

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