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Nations Food and Agriculture Organization; editor of a number of publications dealing with military assistance, intercultural communications, psycholinguistics, and psychological operations; coauthor of a technical report on foreign population groups.

This pamphlet contains copyright material.

DA Pam 525–7-1

PAMPHLET

HEADQUARTERS
DEPARTMENT OF THE ARMY
WASHINGTON, D.C., 1 April 1976

No. 525_7-1

FOREWORD.
PREFACE..
AUTHORS AND CONTRIBUTORS

Page

i
üi
vii

VOLUME ONE

I. INTRODUCTION

1

Psychological Operations in the 1970s: A Program in Search

of a Doctrine, by Robert F. Delaney

1

II. THE NATURE AND SCOPE OF PSYOP

17

Origin of PSYOP Terminology, by William E. Daugherty

18

What Is Communication? by Yasumasa Tanaka

20

PSYOP and Communication Theory, by Phillip P. Katz

22

PSYOP: What Is It? by Raymond J. Barrett..

40

Is International Persuasion Sociologically Feasible? by

Daniel Lerner

47

PSYOP and Related Activities, by Francis M. Watson, Jr. 53
Communication and Institution Building in Developing
Countries, by John H. Johns

62

Role of Psychological Operations Within the Military Mis-

sion, by Alexander R. Askenasy

67

Bibliography, Chapter II

75

III. NATIONAL POLICY AND PSYOP

79
National Policy and PSYOP: Framework for Policy -

79
PSYOP in Perspective, by William E. Daughterty

80
The National PSYOP Community, by The Editors...

85
USIA's Mission and Responsibilities, by Irving R.
Wechsler --

102
Selling Uncle Sam in the Seventies, by Kenneth R. Sparks. 111

Policy Planning

120

Presidential Policy Parameters, by William E. Daugherty- 121

When Are Political Objectives Clearly Defined? by

Michael A. Morris

122

Making Policy Is Not the Propagandist's Business

Or
Is It? by Reuben S. Nathan.

125

CHAPTER

Priorities in the PSYOP Effort, by JUSPAO Planning

Office

133

A Former PSYOP Group Commander in Vietnam Looks
Back, by Taro Katagiri

137
The Military in Institution Building in Developing Coun-
tries, by John H. Johns ..

144
Some Thoughts on Psychological Operations, by William
F. Johnston

149
Public Opinion, the Press, and PSYOP

154
The Role of Public Opinion, by Lloyd A. Free

155
Effective Press Relations, by Barry Zorthian

167

Bibliography, Chapter III.

174

IV. ORGANIZATION

177

Organization for International Communication

177

The ExCom in Public Diplomacy, by G. Scott Sugden.. 178

Levels of Command Conducting PSYOP Planning, by

C. K. Hausman

181

The Changing Role of British International Propaganda,
by Sir Harold Beeley ---

186
The Organization of Official Communications about the
Nigeria-Biafra War, by Morris Davis.--

191

Agencies Responsible for Peking's Foreign Propaganda,

Information, and Cultural Programs, by 7th PSYOP

Group

194

Radio Free Europe, by James R. Price---

197
Radio Liberty, by Joseph G. Whelan

213
Organization of In-country Communication --

219
The 4th PSYOP Group: Organization, Operations, and Ob-
servations, by Taro Katagiri

220
PSYOP in Vietnam: A Many Splintered Thing, by The
Editors

225
Teamwork in Santo Domingo, by Bert H. Cooper, Jr.

229
JUSPAO Organization and Function, by John W. Hen-
derson

232
Insurgency and Counterinsurgency in Cameroon: Psy-
chological Dimensions, by Victor T. Le Vine.

234
The Undenounced Intervention, by Bert H. Cooper, Jr. 241
The CPOC, by Taro Katagiri.

246

Headquarters-Field Coordination

247

Revolutionary War and Psychological Action, by George

A. Kelly

248

Cuba: Strategic Dilemma, by Reuben S. Nathan

259

Divided Counsels, by Bert H. Cooper, Jr.

262

Bibliography, Chapter IV.

266

V. PERSONNEL...

269

PSYOP Personnel..

269

Professional Capabilities of PSYOP Personnel, by C. K.

Hausman.

271

PSYOP and Unit Officer Prerequisites, by Dino G. Pappas. 272
Response of U.S. Personnel to Local customs in Stabil-
ity Operations, by K. Stanley Yamashita

282
Building Rapport with the Vietnamese, by Marilyn W.
Hoskins

287
Sources of the Ability to Estimate Foreign Attitudes, by
Alexander R. Askenasy -

299

CHAPTER

361
362
364

368
370

379
380

VI. POLICY OBJECTIVES AND OPERATIONAL GOALS

Strategic PSYOP

General Premises for VOA, by Lloyd A. Free
What the U.S. Information Program Cannot Do, by

George V. Allen
Defeating Communism in Malaya, by C. C. Too
Afterword: Physchological Warfare Complements Military

Operations, by Bert H. Cooper, Jr.
Accentuating the Positive, by Bert H. Cooper, Jr.
Foreign Policy and Communications During the Hungar-

ian Uprising, by The Editors
Effective Diplomacy: An Exit from Armageddon, by Bert

382
408
412

H. Cooper, Jr.
Defector Operations, by John Ozaki
Neglected Deterrent: Psychological Operations in “Liber-

ation Wars," by William F. Johnston
Tactical PSYOP.

Tactical PSYOP and Strategic Objectives, by The Editors..
Lessons from VC/NVA Propaganda, by Martin F. Herz
The Korean Safe-Conducts, by Carl Berger

386
391

397
400
401
403
407

413
416

419

420

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